the frontfoot campaign


our latest news


Thank you to all who read and signed our petition this week.


The Frontfoot Campaign has just published its eighth article in the "Life After Lockdown" series.


We have been grappling with the question of how the meaning of sustainability may change in the New Normal brought about by the COVID-19 pandemic. This article builds on work from  Strategic Arrow  around the reopening of tourism in Greece. How can global tourism recover from the sustainability impacts of COVID-19?



 Life After Lockdown: Sustainable tourism means leaving your coronavirus at home



We've had some excellent engagement with this work and are passing this article around to tourism officials and others who are concerned about the future of that sector. Could you please do the same?


Thank you and keep safe!